Keyword research is the foundation of any successful SEO strategy, and for beginners, choosing the right keyword tools can make all the difference.
With so many options available, it's essential to find a user-friendly interface that provides valuable insights into search volume, keyword difficulty, and long-tail keyword variations.
The best keyword research tools beginners offer a wealth of keyword ideas, helping users uncover untapped opportunities and develop targeted content that drives organic traffic.
When starting the keyword research process, beginners should look for tools that provide a comprehensive overview of keyword trends, forecasts, and competitive analysis.
A visually appealing interface that displays CPC data, related keywords, and SERP insights can help users quickly identify content gaps and refine their keyword targeting.
Some tools even offer Chrome extensions, making it easier to access keyword data while browsing the web.
In addition to keyword analysis, beginners should also consider tools that provide content ideas and backlink opportunities.
By understanding the broader context of their target keywords, users can create more relevant and engaging content that resonates with their audience.
Keyword grouping and mapping features can also help beginners organize their keyword strategy, avoiding keyword cannibalization and ensuring optimal keyword distribution throughout their website.
Ultimately, the key to successful keyword research for beginners is finding a tool that offers a balance of user-friendliness and powerful insights.
By leveraging the right keyword tools and following best practices, such as focusing on keyword relevance, intent, and placement, beginners can develop a strong foundation for their SEO strategy and start driving organic traffic to their websites.
But I get it, when you're just starting out, the world of SEO can feel like trying to navigate a maze blindfolded. Where do you even begin with finding the right keywords?
Don't stress, my friend.
I've been there, done that, and I'm here to share my top 5 keyword research tools that are perfect for beginners like us.
Trust me, these tools will make your life a whole lot easier!
Google Keyword Planner
- Search Volume and Forecasts: Google Keyword Planner provides historical search volume data and forecasts, allowing you to gauge the popularity and potential of keywords over time. This feature is invaluable for identifying keyword trends and making informed decisions about which keywords to target in your SEO strategy.
- Keyword Grouping and Mapping: The tool enables you to group related keywords together and map them to specific pages or content pieces. Keyword grouping helps you organize your keyword research and ensures that you're targeting relevant keywords for each page, preventing keyword cannibalization and optimizing your content effectively.
- Competitive Keyword Analysis: Google Keyword Planner lets you see the level of competition for each keyword, indicating how difficult it may be to rank for that term. This feature is crucial for beginners in SEO, as it helps them identify less competitive, long-tail keywords that they can target to gain organic traffic while building their website's authority.
- Keyword Ideas and Variations: The “Keyword Ideas” feature generates a list of related keywords and phrases based on your initial seed keyword. This is incredibly useful for discovering untapped keyword opportunities and expanding your keyword research. Additionally, the tool suggests keyword variations, helping you identify different ways people may search for your content.
- Keyword Metrics and Insights: Google Keyword Planner provides a range of keyword metrics, such as average monthly searches, competition level, and CPC data. These metrics offer valuable insights into the potential value of each keyword, allowing you to prioritize your keyword targeting and make data-driven decisions in your SEO strategy. The tool also offers keyword research insights, such as the most popular questions related to your keywords, which can inspire content ideas and help you better understand user queries.
By leveraging these unique features of Google Keyword Planner, beginners in SEO can streamline their keyword research process and make more informed decisions when selecting keywords to target.
The tool's comprehensive data, keyword grouping capabilities, and competitive insights enable users to create a well-rounded, effective SEO strategy that drives organic traffic and helps them rank for relevant keywords.
Ubersuggest
Next up, let's talk about Ubersuggest.
This tool is a lifesaver for beginners because it's so dang user-friendly.
Even if you're a total tech noob, you'll be able to navigate Ubersuggest like a pro. It's got a clean interface that shows you keyword suggestions, search volume, and difficulty scores all in one place.
- User-Friendly Interface
- Content Ideas
- Backlink Opportunities
- Domain Comparison
- Keyword Difficulty Score
Ubersuggest offers a user-friendly interface that simplifies the keyword research process for SEO beginners. Its intuitive design makes it easy to navigate and uncover valuable keyword ideas, search volume data, and competitive insights.
The tool's content ideas feature is particularly useful, as it provides suggestions for targeted content based on your keywords, helping you address content gaps and create content that resonates with your audience.
Additionally, Ubersuggest identifies backlink opportunities, allowing you to analyze your competitors' backlink profiles and develop a strategic link-building plan.
The domain comparison feature enables you to evaluate your website's performance against competitors, revealing untapped keyword opportunities and areas for improvement.
Finally, the keyword difficulty score helps beginners assess the competitiveness of each keyword, ensuring they target phrases that are within reach and aligned with their SEO strategy.
Answer The Public
Now, have you ever heard of Answer The Public? This tool is like having a secret window into the minds of search engine users.
It generates a ton of long-tail keyword ideas based on the questions and phrases people are actually typing into Google. And the best part? The results are presented in this really cool, visual format that's super easy to digest.
- Long-tail Keyword Ideas
- User Queries
- Visually Appealing Results
- Content Gaps
- Keyword Intent Insights
Answer The Public is a powerful keyword research tool that generates an abundance of long-tail keyword ideas based on user queries.
By focusing on question-based searches, the tool helps SEO beginners uncover valuable content opportunities and target more specific, less competitive keywords.
The visually appealing results are presented in a easy-to-digest format, making it simple to identify content gaps and keyword variations.
One of the most significant advantages of Answer The Public is its ability to provide insights into keyword intent.
By understanding the questions users are asking, beginners can create targeted content that directly addresses their needs, ultimately leading to improved organic traffic and higher conversion rates.
The tool's emphasis on user queries also helps in developing a comprehensive SEO strategy that incorporates semantic keywords and LSI, ensuring that the content is both relevant and optimized for search engines.
Keyword Surfer
- Chrome Extension
- Search Volume and CPC Data on SERPs
- Related Keyword Suggestions
- Content Ideas
- Free Plan
Keyword Surfer is a user-friendly Chrome extension that simplifies keyword research for SEO beginners.
By displaying search volume and CPC data directly on the SERPs, the tool saves time and streamlines the keyword analysis process.
This feature allows users to quickly assess the potential of a keyword without navigating through multiple tools.
Additionally, Keyword Surfer provides related keyword suggestions and content ideas while you browse, helping you discover untapped opportunities and expand your keyword targeting.
The tool's seamless integration with Google Search makes it an essential part of any beginner's keyword research workflow.
Moreover, Keyword Surfer offers a free plan with limited features, making it accessible to those just starting in SEO.
As beginners grow more comfortable with keyword research best practices, they can easily incorporate this tool into their daily routine, refining their SEO strategy and identifying high-value keyword phrases to drive organic traffic to their websites.
Soovle
- Keyword Aggregator
- Multiple Source Suggestions
- Clean and Simple Interface
- Untapped Opportunities
- Completely Free
Soovle is a unique keyword research tool that acts as a keyword aggregator, pulling keyword ideas from multiple sources such as Google, YouTube, Bing, and more.
This feature is particularly useful for SEO beginners, as it provides a comprehensive overview of potential keyword phrases across various platforms, saving time and effort in the keyword research process.
By generating keyword suggestions from multiple sources, Soovle helps users uncover untapped opportunities and identify long-tail keywords that may have been overlooked using other tools.
This feature is invaluable in developing a well-rounded SEO strategy that targets a diverse range of relevant keywords.
Soovle's clean and simple interface makes it easy for beginners to navigate and analyze keyword ideas without feeling overwhelmed.
The tool is also completely free, with no registration required, making it accessible to anyone starting in SEO.
Incorporating Soovle into their keyword research workflow, beginners can quickly gather a wide range of keyword variations, improving their keyword targeting and helping them create targeted content that drives organic traffic to their websites.
The tool's user-friendly design and extensive keyword aggregation capabilities make it an essential resource for anyone looking to streamline their keyword research process and uncover valuable keyword insights.
(Optional) KWFinder by Mangools
- Keyword Difficulty Score
- SERP Analysis
- Keyword Suggestions
- User-Friendly Interface
- Competitive Analysis
KWFinder by Mangools is a powerful keyword research tool that offers a unique set of features, making it an excellent choice for SEO beginners.
The tool's keyword difficulty score helps users quickly assess the competitiveness of a keyword, allowing them to target phrases that are within their reach and align with their SEO strategy.
Pricing and Plans
Mangools offers flexible pricing plans to suit different needs and budgets:
Monthly Plans:
- Mangools Basic: $36.75 per month
- Mangools Premium: $51.75 per month
- Mangools Agency: $96.75 per month
Annual Plans (with discounts):
Mangools Basic:
- Price: $22.43 per month (billed annually)
- Total annual cost: $269.10
- Discount: 39% off monthly price
- Savings: $171.90 per year
Mangools Premium:
- Price: $33.68 per month (billed annually)
- Total annual cost: $404.10
- Discount: 35% off monthly price
- Savings: $216.90 per year
Mangools Agency:
- Price: $67.42 per month (billed annually)
- Total annual cost: $809.10
- Discount: 30% off monthly price
- Savings: $351.90 per year
Key points:
- Annual plans offer significant discounts, ranging from 30% to 39% off the monthly price.
- The website mentions “Save ~35% with annual plans,” which is consistent with the calculated discounts.
- All plans come with a 48-hour money-back guarantee.
- Additional seats can be purchased for $12 per month on the Premium and Agency plans.
Grab Mangools SEO Tools Before the Discount Expires
Each plan comes with a different allocation of daily keyword lookups, SERP analysis, and tracked keywords. The annual plans offer significant savings compared to monthly subscriptions.
The SERP analysis feature provides valuable insights into the top-ranking pages for a given keyword, including domain authority, backlink profiles, and on-page optimization.
This information enables beginners to understand what it takes to rank for specific keywords and identify content gaps they can fill.
KWFinder also offers a wide range of keyword suggestions, including long-tail variations and related keywords, helping users expand their keyword targeting and discover untapped opportunities.
The tool's user-friendly interface makes it easy for beginners to navigate and analyze keyword data, ensuring a smooth keyword research process.
Additionally, KWFinder's competitive analysis features allow users to compare their website's performance against competitors, identifying areas for improvement and uncovering keyword opportunities that can drive organic traffic.
By leveraging these features, SEO beginners can develop a comprehensive keyword strategy that maximizes their chances of ranking success.
Conclusion
In conclusion, when it comes to the top 5 keyword research tools for beginners in 2024, Ubersuggest emerges as the clear winner.
Its user-friendly interface, comprehensive features, and affordable pricing make it the best choice for SEO beginners looking to kickstart their keyword research journey.
As users advance in their SEO skills, tools like Google Keyword Planner and Answer The Public provide more in-depth insights and competitive analysis. For SEO experts, a combination of these tools, along with advanced features from Ahrefs or SEMrush, can help create a robust keyword strategy.
According to a survey by Databox, Ubersuggest is the most popular keyword research tool among SEO professionals, with 43% of respondents using it regularly.
Google Keyword Planner follows closely at 35%, while Answer The Public is used by 21% of the surveyed professionals.
As the SEO landscape continues to evolve, these tools will remain essential for businesses looking to optimize their content and stay ahead of the competition in 2024 and beyond.
